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[2-day limited edition] Work shirts (10-pack)
¥22,000 (tax included)
送料全国一律一梱包¥1,100(沖縄県¥2,200)
40枚/1梱包
7営業日以内に発送(発送後1~2日以内に到着)
返品・返金・交換対応
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When September comes around, many store owners will be wondering what they should stock.
It's summery during the day, but it cools down quickly at night.
Moreover, the customer's psychology is honest.
I'm leaning towards wanting summer to be over, but I'm not ready to buy anything winter yet.
So if the item you want right now isn't on sale, you'll end up going to another store.
September and October are the busy season for the apparel industry, when many people start looking for clothes to start the season.
If we can take action to meet that demand, the sales floor will start turning over quickly.
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①Here's the move.
Sports brand nylon jacketWhat is needed on the sales floor from September to October is "lightweight, easy-to-wear, ready-to-wear clothing."
The answer that meets those conditions is this sports brand nylon jacket (10-pack/22,000 yen).
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🔸1. Peace of mind knowing you won't miss out on a wide range of customers
The balanced range of sizes from S to XXL makes it suitable for a wide range of people, from students looking for clothes to wear to school to working adults stopping by after work.
There are no major stains or dirt, and all items have been inspected and washed. They are ready to be put on the rack the day they arrive. -
🔸2. Brand name drives sales floor
The sports brand logos and switching designs are eye-catching and require no explanation.
"I feel safe because I know about it" and "I look good just wearing it" - this high level of recognition guarantees speed of action. -
🔸3. Directly linked to the real-life scenes from September to October
Cycling to school in the morning and evening, sports days, school festivals, autumn festivals and outdoor activities.
Even if you can still wear short sleeves during the day, it can get chilly at night or outside - a nylon jacket is a great choice for everyday wear like this.
It's perfect for the current climate where people wear T-shirts during the day and jackets at night, which is why it's so popular.
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② Case studies
We actually put together two sets of assorted samples.
Although it varies depending on the purchasing situation, ADIDAS and NIKE make up more than 50% of the total, with the remainder being other brands (FILA, Reebok, Champion, PUMA, etc.).
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Sports brand nylon jacket,
🔵 Keep the sales floor moving (create shelves that are constantly moving)
🟢Keep your customers coming back (create reasons for them to choose you)
🟣Continue business operations (stabilize cash flow)This is a purchasing strategy that will achieve these three futures simultaneously and keep the busy season going .
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🟢 Sales floor perspective
From September to October, there is a big difference in temperature between day and night, so even if you wear a T-shirt or sweatshirt, you may not be able to get enough heat.
Just by stocking up on "lightweight nylon jackets," the gaps between seasons are filled and the shelves are constantly stocked .
The sales floor of the future will be one in which customers will always find the clothes they want when they visit, and the turnover will continue. -
🔵 Customer Perspective
For customers, the busy season is the moment when they think, "I want clothes that suit the current season."
Nylon jackets are perfect for students commuting to school, working adults returning home at night, parent-child sports days, and autumn events.
The customer experience of the future will transform into trust that "if I go to that store I can find the clothes I need right now," creating a chain of repeat purchases and word-of-mouth . -
🟠 Shop owner's business perspective
If you make a wrong decision during busy periods, your funds will be delayed, which will affect your next purchase.
The nylon jacket has a unit price of 2,200 yen and a gross profit margin of 45 to 55%, making it an immediate asset with a short recovery period .
Businesses are supported by the peace of mind that comes from knowing they can recover their purchases immediately, allowing them to continue making investments without interrupting their cash flow.
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4. September is a busy season, but only those who prepare can get it.
📦The set includes:
■ Set of 10 / 2,200 yen per sheet (tax included)
■ Sizes S to XXL ■ Inspected and washed (no major stains or damage)
■ Estimated selling price is in the range of 4,000 to 5,000 yen
In the apparel industry, September is said to be the busy season.
But that doesn't mean it will automatically sell.
The busy season is only a busy season if the right supplies are available .
──Whether or not September becomes a truly busy season depends on this move.
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About WESTTAIL
WESTTAIL is a second-hand clothing wholesale warehouse located in Koshigaya, Saitama, which operates by appointment only .
We ship over 1,000 sets of assorted items annually , primarily to second-hand clothing stores across the country.
More than 30 traders visit our warehouse every month to make purchases.
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1. Collecting feedback from the field every day
Those who come to purchase goods include owners of second-hand clothing stores, owners of online second-hand clothing stores, and pop-up store owners, and people with a wide range of sales styles.
We talk directly with them in the warehouse and hear the voices of the clothes that are currently being made on-site. -
2. Real-life knowledge of trends and best-selling items
The products we handle are mainly US vintage clothing from the 90s to 00s.
The staff handles hundreds of pieces of used clothing each day, and makes daily efforts to determine what is selling well and what condition the items are in.
We understand the behind-the-scenes aspects of products, such as "they're popular but tend to remain unsold," and use this knowledge in our composition. -
3. Working together to create something that sells
We don't just sell used clothing,
Above all, we value supporting our buyers until they are able to sell their products properly .
Comments like "This sold out quickly" and "I want more" often lead to items being restocked.
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About WESTTAIL's assortment
The assortment is made up of staff who actually sort and sell products in the warehouse .
Each item is hand-picked , reflecting the "sense of what sells" gained from running the warehouse on a daily basis.
This is a system that makes use of "human eyes and on-site knowledge" even online.
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1. Peace of mind knowing your items will sell as soon as they arrive
All items have been washed and inspected.
Condition checks have also been completed, and a system has been put in place to prevent any issues . -
2. A structure that focuses entirely on "ease of selling"
◆ Avoid sizes that are too large or too small ◆ Adjust the balance of colors and genres ◆ Focus on classic brands and basic items that are easy to explain in stores
We aim to create a product that has a high probability of selling , regardless of the sales channel.
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3. Why we're trusted online
We have established clear inspection standards to ensure that there are no concerns about the condition of the products.
Our warehouse staff inspects and sorts each item based on these standards.
Tops inspection standards
Pants inspection standardsFurthermore──
In the unlikely event that any significant imbalance or unacceptable condition contrary to the above is found, we will accept returns, exchanges, and refunds .
Even online, we provide peace of mind that makes you feel glad you purchased our products .